Today is Women Entrepreneurship Day, and it was 11 years ago that–with a prayer and my fingers crossed–I launched Sounding Board Marketing & Communications. I wanted to join my love for education public relations and communications with filling the need for proactive communications in our schools and school districts. I had a vision for where I wanted my business to go, and I can honestly say I’m fulfilling that vision, and more, everyday. As we head into the Thanksgiving season, I would like to share why I’m grateful to be a woman entrepreneur in the education PR and communication space for the past 11 years:
- I’m grateful for my amazing clients–each one of them feels like family, and I am honored to be brought into the fold of their celebrations and challenges.
- I’m grateful for what my business has taught me–probably the most important thing has been authenticity: authenticity to myself, my clients and my work.
- I’m grateful to learn that my greatest challenges as a business owner and mother of three are also my greatest assets.
- I am grateful that I can advance my clients’ goals through communication, marketing, and public relations: whether it’s advancing equity in education, supporting a non-discriminatory environment, cultivating safer and healthier schools for students and staff, facilitating issues and crisis management, improving community engagement, promoting community and business partnerships, and beyond, I will continue to advance what is right, true and just in public education for my clients.
- I’m also grateful for my role as a cheerleader for the often-lonely-feeling role of our district administrators, especially, superintendents. Lifting up and coaching leaders is core to my work.
Thank you to each of you who have either brought me into the fold of your district’s or COE’s family, have referred me to others, or who I’ve partnered with on projects. May each of you have a wonderful Thanksgiving with your friends and family.
